Amazon makes it difficult to understand exactly how your books are performing. We're here to help.
Gain detailed insights into your book sales, advert spend vs income, book series performance and much more.
Sign up below to learn more about our private beta.
Upload your sales data from Amazon and we'll crunch the numbers for you.
At a glance you'll see book performance details across marketplaces, royalties and downloads, book series buy through rates and more.
We will take your advertising data from Facebook, AdWords and others and tell you how you're doing.
Mapping advert spend to book income is an integral part of understanding your author business and we help you to take care of it.
We started building this tool for ourselves and realized others would find it useful too.
We are an established, full-time author and an experienced software engineer working together to make the perfect tool for authors to understand their business.
A note from Erin
It only took a few months in my self-publishing career to realize there's a big difference between the art of writing and the business of writing. Marketing had always been a dirty word to me. But I wrapped my head around Facebook ads, learned the beauty of "perma-free", and KDP select. After climbing the steep (but not impossible) learning curve, I hit a wall.
"I don't know if my Facebook ads are actually worth the money?" I remember moaning.
"Well, what's your actual return on investment?" my husband asked.
"I don't know. The ad is going to a free book, so..."
"Okay, but how many people are buying the second and third?"
You see, I rely heavily on the left side of my brain while Jamie exists almost exclusively in the right of his. I made decisions with my gut, but never paid attention to their level of success. He couldn't understand why I hadn't set up an intricate Excel spreadsheet to track as much as possible.
My brain just doesn't work that way. When I did begin to keep track of my buy-through rates, the cost of ads v. sales, and the success of promotions, I was then overwhelmed with the amount of time it took.
"I just want to write..."
We started working together to create something simple that would give me all the info I needed. With one glance, I can see how well my series are performing, what ads are doing well and what ones might need replacing. I can make informed decisions about how to run my business without spending time calculating and recalculating numbers.
There's a lot of information we aren't given as self-publishers. We don't know what percentage of people buy our books after viewing them, how many click to read inside and then decide, "Never mind." How many eyes see our covers and move on? We will never know...
It's vital we use the information we do have access to, wisely.
* Breakdown of sales/downloads per marketplace
* Per book income versus advert spend
* Automatic currency conversion for easier comparisons
* Series buy through rate calculation
* Import from Amazon KDP sales reports
* Import from Facebook Ad reports
* Sales rank tracking
* Automatic importing of book details via Amazon API
* Import reports from Google, Bing and other ad networks
* Map various promotions to income (BookBub, paid banners, Blog posts etc.)
* Lots of extra insights and trends across your data
* And much more, including feature suggestions from YOU!
Sign up here to let us know you're interested. KDP Author Stats is currently in development but the first 10 authors who sign up will get exclusive access to the beta program*.
Signing up here will also be a great indication to us that this software is something people need so we appreciate it.
*We have a private beta version of the software right now that does some of the features described. It's a bit ugly but functional and being improved daily. Your signup and feedback will help shape the future of this software.
This is only the beginning for this software and we aim to be the central place authors go to in order to understand every aspect of their business. Features like making everything fully automated, sales rank historical tracking, sales notifications, data insights and suggestions and much more are all being planned out too.
If any of this sounds interesting to you, PLEASE sign up with your email. The more emails we get, the more we know this is a good idea that people need. We promise no spam or other nonsense, just one or two emails a month (usually less) with progress updates.
Jamie & Erin
PS. Want to learn more but not sign up yet? That's cool, just send me an email and I'll answer any questions you have: firstname.lastname@example.org